rood universe

ROODbabes

Building a community together

ROOD Universe

unapologetically ROOD

Building a community together

unapologetically ROOD

ROOD empowers you to embrace who you are without fear or hesitation. It's the freedom to express your beautiful identity, creative mind, and strength through design and movement.

ROOD is more than just activewear — we are creating an attitude, a mindset, a statement that says you are confident, bold, and unapologetic about being yourself.

When you're unapologetically ROOD, you're unafraid to stand out and make your presence be known. You bring your own energy to every performance and every room.

Our designs are creatively and thoughtfully breaking boundaries and challenging norms — inspired by powerful women who step into their power and inspire others to do so as well.

Be fierce, be creative, be YOU — be unapologetically ROOD.

Our Values

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PASSION, ROOD is driven by a deep passion for movement arts and self-expression—and is committed to inspiring others to pursue their passions with self-love and confidence

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CREATIVITY, ROOD celebrates and embraces artistic expression—across ROOD’s designs, experiences, community, and how our customers express themselves

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INCLUSIVITY, ROOD celebrates diversity and inclusivity, ensuring that everyone feels seen, welcome, and valued within the ROOD community

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EMPOWER YOURSELF EMPOWER OTHERS, ROOD is dedicated to fostering a sense of confidence, strength, and inner power for everyone